Before You Start
Ready to start your journey into esports marketing and branding? We've put together key steps and advice to help you prepare. With the right groundwork, you'll hit the ground running in our program and maximize your success in this exciting field.
Preparation Steps
From background knowledge to practical skills, here's what you'll need to get started on your Dmvarfet learning journey.
Build Your Gaming Foundation
Familiarize yourself with major esports titles like League of Legends, CS:GO, Valorant, and Dota 2. You don't need to be a pro player, but understanding basic gameplay, tournaments, and esports culture is essential.
Watch tournaments, follow teams, and spend time learning about gaming communities to build your knowledge base.
Marketing Fundamentals
Brush up on basic marketing concepts and social media strategies. Having a grasp of audience targeting, content creation, and brand positioning will give you a head start in our specialized curriculum.
Review basic marketing principles through free online resources or introductory courses before your first session.
Tech Setup & Tools
Ensure you have reliable internet, a capable laptop/desktop, and basic productivity software. You'll also benefit from creating accounts on major social platforms and familiarizing yourself with content creation tools.
Check our welcome email for the complete tech requirements and recommended software list.
Success Tips
Small preparations that make a big difference in your learning journey.
Follow Industry Leaders
Start following key esports organizations, marketers, and content creators on social media. This helps build your industry awareness before day one.
Schedule Learning Time
Our program requires about 10-15 hours weekly. Block out study time in advance to ensure you can fully commit to the learning process.
Join Our Community
Access our pre-course Discord community to connect with peers and alumni. Networking starts before classes begin!
Set Clear Goals
Define what you want to achieve through this program. Having specific goals will help focus your learning and practice efforts.
Advice From Our Experts
Hear from our instructors on how to make the most of your Dmvarfet experience.
Emma Verhoeven
Marketing Strategist
Don't try to learn everything at once! The esports industry is huge and fast-moving. I tell all my students to start by picking one game, one platform, and one content type to focus on. You'll build expertise much faster this way, and can branch out once you've got the fundamentals down. I've seen too many beginners spread themselves too thin.
Sofia Janssens
Brand Development Coach
Be curious and ask questions! The most successful students I've worked with come in with an open mind and aren't afraid to challenge assumptions. Esports marketing breaks conventional rules, and that's what makes it so exciting. Bring examples of campaigns you love (and hate!) to our sessions - these discussions are where some of the best learning happens.
Ready to take your first step into esports marketing?
Explore Our Learning Program